{"id":2963,"date":"2024-11-15T21:24:07","date_gmt":"2024-11-15T13:24:07","guid":{"rendered":"https:\/\/kjdh1.com\/post\/?p=2963"},"modified":"2024-11-15T21:25:06","modified_gmt":"2024-11-15T13:25:06","slug":"tiktok%e5%b0%8f%e5%ba%97%e5%b9%bf%e5%91%8a%e6%8a%95%e6%94%be%e6%94%bb%e7%95%a5%e6%9d%a5%e5%95%a6%ef%bc%81%e8%a7%a3%e9%94%81%e6%b5%81%e9%87%8f%e5%8f%98%e7%8e%b0%e8%b4%a2%e5%af%8c%e5%af%86%e7%a0%81","status":"publish","type":"post","link":"https:\/\/kjdh1.com\/post\/archives\/2963","title":{"rendered":"TikTok\u5c0f\u5e97\u5e7f\u544a\u6295\u653e\u653b\u7565\u6765\u5566\uff01\u89e3\u9501\u6d41\u91cf\u53d8\u73b0\u8d22\u5bcc\u5bc6\u7801"},"content":{"rendered":"

TikTok Ads\u5e7f\u544a\u5f00\u6237\u6295\u6d41\u6559\u7a0b<\/strong><\/span><\/p>\n

\u98de\u4e66\u5728\u7ebf\u6587\u6863\uff1a<\/p>\n

https:\/\/nqci9hvq12w.feishu.cn\/docx\/KzwgdSGRdo6Tacx49rRcrZiTnSe<\/a><\/p>\n

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\u5f00\u6237\u65e0\u9700\u8425\u4e1a\u6267\u7167\uff0c\u5145\u503c10\u7f8e\u91d1\u8d77\u3002\u5982\u679c\u4f60\u65e0\u6cd5\u6ce8\u518c\u6210\u529f\u53ef\u4ee5\u6765\u627e\u6211\uff0c\u5e2e\u4f60\u514d\u8d39\u4ee3\u5f00\u6237\uff08\u9650\u4e00\u4e2a\uff09\uff0c\u6ca1\u6709\u4efb\u4f55\u8d39\u7528\uff0c\u8bf7\u52a0\u5fae\u4fe1\uff1aKJZT2021<\/span><\/strong><\/div>\n
\u4e3a\u4ec0\u4e48\u6211\u4e0d\u627e\u4ee3\u7406\u5546\u5f00\u6237?\u4e3b\u8981\u662f\u4e3a\u4e86\u4fdd\u62a4\u5e7f\u544a\u6570\u636e\u5b89\u5168\u3002\u56e0\u4e3a\u4ee3\u7406\u5546\u53ef\u4ee5\u968f\u65f6\u67e5\u770b\u4f60\u7684\u5e7f\u544a\u540e\u53f0\uff0c\u4f60\u7684\u9009\u54c1\u3001\u5e7f\u544a\u6295\u653e\u6570\u636e\u90fd\u5904\u4e8e\u4ed6\u7684\u76d1\u63a7\u4e0b\uff0c\u8fd9\u5c31\u53ef\u80fd\u5b58\u5728\u6cc4\u9732\u6216\u88ab\u4e0d\u5f53\u4f7f\u7528\u7684\u98ce\u9669\u3002\u53e6\u5916\u5927\u90e8\u5206\u4ee3\u7406\u5546\u8d77\u5145\u91d1\u989d\u90fd\u6bd4\u8f83\u9ad8\uff0c\u8981\u6c42500\u7f8e\u91d1\u30011\u5343\u7f8e\u91d1\uff0c\u5bf9\u65b0\u5356\u5bb6\u4e0d\u592a\u53cb\u597d\u3002<\/span><\/strong><\/div>\n<\/div>\n<\/div>\n

\u6b63\u6587\uff1a<\/p>\n

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\u60f3\u8981\u5728\u6d77\u5916\u5e02\u573a\u5927\u5c55\u62f3\u811a\u7684\u5546\u5bb6\u670b\u53cb\u4eec\u5440\uff01\u5982\u4eca TikTok \u53ef\u662f\u5750\u62e5\u7740\u5de8\u5927\u7684\u6d41\u91cf\u6c60\uff0c\u5c31\u50cf\u4e00\u7247\u5e7f\u88a4\u53c8\u80a5\u6c83\u7684\u5546\u4e1a \u201c\u65b0\u5927\u9646\u201d\uff0c\u800c TikTok \u5c0f\u5e97\u5e7f\u544a\u66f4\u662f\u8574\u542b\u7740\u65e0\u9650\u7684\u53ef\u80fd\u6027\uff0c\u5438\u5f15\u4e86\u8d8a\u6765\u8d8a\u591a\u5546\u5bb6\u7684\u76ee\u5149\u5462\u3002\u4e0d\u8fc7\u5440\uff0c\u8fd9\u5e7f\u544a\u6295\u653e\u91cc\u9762\u7684\u95e8\u9053\u53ef\u4e0d\u5c11\uff0c\u5c31\u50cf\u4e00\u573a\u5145\u6ee1\u6311\u6218\u53c8\u8da3\u5473\u5341\u8db3\u7684\u63a2\u9669\uff0c\u522b\u62c5\u5fc3\uff0c\u4eca\u5929\u6211\u5c31\u6765\u7ed9\u5927\u5bb6\u5f53\u4e00\u56de \u201c\u5411\u5bfc\u201d\uff0c\u5206\u4eab\u8fd9\u4efd\u8d85\u5b9e\u7528\u7684 TikTok \u5c0f\u5e97\u5e7f\u544a\u6295\u653e\u5b9e\u64cd\u6307\u5357\uff0c\u54b1\u4eec\u4e00\u8d77\u8e0f\u4e0a\u6d41\u91cf\u53d8\u73b0\u7684 \u201c\u5b9d\u85cf\u4e4b\u65c5\u201d \u5427\uff01<\/div>\n

\u4e00\u3001TikTok \u5c0f\u5e97\u5e7f\u544a\u7c7b\u578b\uff1a\u5404\u6709\u795e\u901a\u7684 \u201c\u6d41\u91cf\u6cd5\u5b9d\u201d<\/strong><\/h2>\n

\uff08\u4e00\uff09LSA\uff08\u76f4\u64ad\u8d2d\u7269\u5e7f\u544a\uff09\uff1a\u8fb9\u770b\u8fb9\u4e70\u7684\u5feb\u4e50\u9b54\u6cd5<\/h3>\n
LSA \u5440\uff0c\u90a3\u53ef\u662f\u6709\u7740\u795e\u5947\u7684\u573a\u666f\u5316\u8425\u9500\u65b9\u5f0f\u54e6\uff0c\u80fd\u8ba9\u7528\u6237\u5145\u5206\u4eab\u53d7\u8fb9\u770b\u8fb9\u4e70\u7684\u4e50\u8da3\u5462\u3002\u60f3\u8c61\u4e00\u4e0b\uff0c\u7528\u6237\u5728\u5237\u77ed\u89c6\u9891\u7684\u65f6\u5019\uff0c\u88ab\u5438\u5f15\u7740\u5c31\u70b9\u8fdb\u4e86\u76f4\u64ad\u95f4\uff0c\u770b\u7740\u4e3b\u64ad\u5c55\u793a\u7684\u597d\u7269\uff0c\u5fc3\u91cc\u75d2\u75d2\u7684\uff0c\u9a6c\u4e0a\u5c31\u80fd\u4e0b\u5355\u8d2d\u4e70\uff0c\u591a\u65b9\u4fbf\u5440\uff01\u800c\u4e14\u5b83\u8fd8\u652f\u6301\u4ece\u77ed\u89c6\u9891\u5f15\u6d41\u5230\u76f4\u64ad\u95f4\uff0c\u4e0d\u7ba1\u662f\u54b1\u4eec\u5546\u5bb6\u81ea\u5df1\u505a\u76f4\u64ad\uff0c\u8fd8\u662f\u548c\u8fbe\u4eba\u5408\u4f5c\u76f4\u64ad\uff0c\u5b83\u90fd\u80fd\u5e2e\u5fd9\u6295\u6d41\u5462\uff0c\u5c31\u50cf\u7ed9\u76f4\u64ad\u95f4\u548c\u77ed\u89c6\u9891\u4e4b\u95f4\u642d\u8d77\u4e86\u4e00\u5ea7 \u201c\u6d41\u91cf\u6865\u6881\u201d\u3002<\/div>\n
\u76ee\u524d\u5462\uff0cLSA \u9488\u5bf9\u9a6c\u6765\u897f\u4e9a\u3001\u83f2\u5f8b\u5bbe\u3001\u65b0\u52a0\u5761\u3001\u6cf0\u56fd\u3001\u8d8a\u5357\u3001\u82f1\u56fd\u3001\u7f8e\u56fd\u8fd9\u4e9b\u5730\u65b9\u5f00\u653e\u54e6\u3002\u5b83\u53ef\u4ee5\u9009\u62e9\u77ed\u89c6\u9891\u6216\u8005\u76f4\u64ad\u5b9e\u65f6\u753b\u9762\u4f5c\u4e3a\u5e7f\u544a\u521b\u610f\uff0c\u5546\u54c1\u5361\u8fd8\u80fd\u5b9e\u65f6\u5c55\u73b0\u76f4\u64ad\u95f4 pin \u5546\u54c1\uff0c\u5f15\u5bfc\u7528\u6237\u8fdb\u5165\u76f4\u64ad\u95f4\u7684\u540c\u65f6\uff0c\u76f4\u63a5\u5c31\u80fd\u6253\u5f00\u5546\u54c1\u8be6\u60c5\u9875\uff0c\u8fd9\u53ef\u5927\u5927\u7f29\u77ed\u4e86\u7528\u6237\u8d2d\u7269\u7684\u5168\u8def\u5f84\u5440\uff0c\u5c31\u597d\u50cf\u7ed9\u7528\u6237\u5f00\u4e86\u4e00\u6761\u8d2d\u7269\u7684 \u201c\u7eff\u8272\u901a\u9053\u201d\uff0c\u70b9\u51fb\u7387\u90a3\u4e5f\u662f\u8e6d\u8e6d\u5f80\u4e0a\u6da8\u5462\u3002<\/div>\n
\u6211\u6709\u4e2a\u670b\u53cb\uff0c\u5c0f\u5f20\uff0c\u5728\u82f1\u56fd\u505a\u65f6\u5c1a\u9970\u54c1\u751f\u610f\uff0c\u4e4b\u524d\u76f4\u64ad\u95f4\u4eba\u6c14\u4e00\u76f4\u4e0d\u592a\u9ad8\uff0c\u540e\u6765\u7528\u4e86 LSA\uff0c\u628a\u4e00\u4e9b\u9970\u54c1\u642d\u914d\u5c55\u793a\u7684\u77ed\u89c6\u9891\u4f5c\u4e3a\u5f15\u6d41\u5165\u53e3\uff0c\u5438\u5f15\u4e86\u597d\u591a\u5bf9\u65f6\u5c1a\u611f\u5174\u8da3\u7684\u7528\u6237\u8fdb\u5230\u76f4\u64ad\u95f4\uff0c\u770b\u7740\u4e3b\u64ad\u5c55\u793a\u90a3\u4e9b\u7cbe\u81f4\u53c8\u597d\u770b\u7684\u9970\u54c1\uff0c\u597d\u591a\u4eba\u5f53\u573a\u5c31\u4e0b\u5355\u4e86\u5462\uff0c\u751f\u610f\u4e00\u4e0b\u5b50\u5c31\u706b\u8d77\u6765\u4e86\uff0c\u7b11\u5f97\u4ed6\u5634\u90fd\u5408\u4e0d\u62e2\u5566\u3002<\/div>\n

\uff08\u4e8c\uff09VSA\uff08\u89c6\u9891\u8d2d\u7269\u5e7f\u544a\uff09\uff1a\u77ed\u89c6\u9891\u5e26\u8d27\u7684\u5f97\u529b\u52a9\u624b<\/h3>\n
\u54b1\u90fd\u77e5\u9053\uff0c\u901a\u8fc7\u5546\u5bb6\u6216\u8fbe\u4eba\u8d26\u53f7\u53d1\u5e03\u7684\u77ed\u89c6\u9891\u4e3a\u5546\u54c1\u5f15\u6d41\uff0c\u8fd9\u53ef\u662f\u5546\u5bb6\u5e38\u89c1\u7684\u505a\u6cd5\u5440\uff0c\u800c VSA \u5462\uff0c\u5c31\u80fd\u5e2e\u54b1\u4eec\u628a\u77ed\u89c6\u9891\u5e26\u8d27\u7684\u6548\u679c\u53d8\u5f97\u66f4\u597d\u54e6\u3002\u540c\u6837\u5b83\u76ee\u524d\u4e5f\u9488\u5bf9\u9a6c\u6765\u897f\u4e9a\u3001\u83f2\u5f8b\u5bbe\u3001\u65b0\u52a0\u5761\u3001\u6cf0\u56fd\u3001\u8d8a\u5357\u3001\u82f1\u56fd\u3001\u7f8e\u56fd\u5f00\u653e\u5462\u3002<\/div>\n
VSA \u901a\u5e38\u6709\u4e0b\u9762\u4e24\u79cd\u521b\u610f\u6837\u5f0f\u6765\u5c55\u793a\u54e6\u3002\u4e00\u79cd\u662f\u5546\u54c1\u5361\u7247\uff0c\u80fd\u5c55\u793a\u5355\u5546\u54c1\u6216\u8005\u591a\u5546\u54c1\u8f6e\u64ad\u5361\u7247\uff0c\u5c31\u50cf\u4e00\u4e2a\u7cbe\u7f8e\u7684\u5546\u54c1\u5c55\u793a\u6a71\u7a97\u4e00\u6837\uff0c\u5438\u5f15\u7528\u6237\u5fcd\u4e0d\u4f4f\u70b9\u8fdb\u53bb\u770b\u770b\u5546\u54c1\u8be6\u60c5\u9875\u6216\u8005\u5217\u8868\u9875\uff0c\u8fdb\u800c\u5b8c\u6210\u8d2d\u4e70\uff0c\u8f7b\u8f7b\u677e\u677e\u5c31\u80fd\u83b7\u53d6\u5546\u54c1\u7684\u66dd\u5149\u548c\u8f6c\u5316\u5566\u3002\u8fd8\u6709\u4e00\u79cd\u662f\u5546\u54c1\u951a\u70b9\uff08\u5c0f\u9ec4\u8f66\uff09\uff0c\u4e0d\u8fc7\u8fd9\u91cc\u8981\u6ce8\u610f\u54e6\uff0c\u5546\u5bb6\u6295\u653e\u7684 post \u5fc5\u987b\u6302\u8f66\uff0c\u800c\u4e14\u5728\u521b\u7f16\u7684\u65f6\u5019\u8981\u9009\u62e9\u548c\u6302\u8f66\u5546\u54c1\u76f8\u540c\u7684\u5546\u54c1\uff0c\u624d\u80fd\u4f7f\u7528\u8fd9\u4e2a\u951a\u70b9\u6837\u5f0f\u5462\u3002<\/div>\n
\u6bd4\u5982\u8bf4\u6709\u4e2a\u5728\u7f8e\u56fd\u505a\u7f8e\u98df\u8d26\u53f7\u7684\u5546\u5bb6\uff0c\u7ecf\u5e38\u4f1a\u53d1\u4e00\u4e9b\u5236\u4f5c\u7f8e\u98df\u7684\u77ed\u89c6\u9891\uff0c\u6302\u4e0a VSA \u7684\u5546\u54c1\u951a\u70b9\u540e\uff0c\u7528\u6237\u770b\u7740\u89c6\u9891\u91cc\u8272\u9999\u5473\u4ff1\u5168\u7684\u7f8e\u98df\uff0c\u518d\u770b\u5230\u5c0f\u9ec4\u8f66\uff0c\u5c31\u5f88\u5bb9\u6613\u88ab\u52fe\u8d77\u998b\u866b\uff0c\u70b9\u8fdb\u53bb\u4e0b\u5355\u8d2d\u4e70\u90a3\u4e9b\u7f8e\u98df\u539f\u6750\u6599\u6216\u8005\u6210\u54c1\u7f8e\u98df\u4e86\uff0c\u5e26\u8d27\u6548\u679c\u7279\u522b\u597d\u5462\u3002<\/div>\n

\uff08\u4e09\uff09PSA\uff08\u5546\u54c1\u8d2d\u7269\u5e7f\u544a\uff09\uff1a\u5546\u57ce\u91cc\u7684 \u201c\u5f15\u5ba2\u7cbe\u7075\u201d<\/h3>\n
PSA \u53ef\u5c31\u8986\u76d6\u4e86 TikTok \u5546\u57ce\u4e2d\u7684 \u201c\u5546\u54c1\u81ea\u52a8\u63a8\u8350\u201d \u548c \u201c\u5546\u54c1\u641c\u7d22\u201d \u8fd9\u4e24\u5927\u573a\u666f\u54e6\uff0c\u90a3\u4e9b\u5728\u5546\u57ce\u91cc\u901b\u7684\u7528\u6237\u5440\uff0c\u672c\u8eab\u5c31\u5df2\u7ecf\u6709\u4e86\u4e00\u5b9a\u7a0b\u5ea6\u7684\u8d2d\u7269\u610f\u5411\u4e86\uff0c\u8fd9\u65f6\u5019 PSA \u51fa\u73b0\uff0c\u90a3\u5c31\u662f\u7ed9\u5546\u5bb6\u5e26\u6765\u4e86\u66f4\u591a\u65b0\u7684\u673a\u4f1a\u5440\uff0c\u7528\u6237\u53ea\u8981\u8f7b\u8f7b\u4e00\u70b9\uff0c\u5c31\u80fd\u76f4\u63a5\u8df3\u8f6c\u81f3\u5546\u54c1\u8be6\u60c5\u9875\u8fdb\u884c\u8d2d\u4e70\u4e86\u5462\u3002\u76ee\u524d PSA \u9488\u5bf9\u9a6c\u6765\u897f\u4e9a\u3001\u83f2\u5f8b\u5bbe\u3001\u65b0\u52a0\u5761\u3001\u6cf0\u56fd\u3001\u8d8a\u5357\u5f00\u653e\u54e6\u3002<\/div>\n
\u5c31\u50cf\u4f60\u5728\u4e00\u4e2a\u5927\u5546\u573a\u91cc\u627e\u4e1c\u897f\uff0c\u6b63\u60f3\u7740\u4e70\u4e2a\u5565\u7684\u65f6\u5019\uff0c\u7a81\u7136\u6709\u4e2a\u7279\u522b\u4eae\u773c\u7684\u63a8\u8350\u51fa\u73b0\u5728\u773c\u524d\uff0c\u70b9\u8fdb\u53bb\u4e00\u770b\uff0c\u6b63\u597d\u662f\u81ea\u5df1\u9700\u8981\u7684\uff0c\u90a3\u80af\u5b9a\u5c31\u6beb\u4e0d\u72b9\u8c6b\u5730\u4e70\u4e0b\u6765\u4e86\u5440\uff0cPSA \u5728 TikTok \u5546\u57ce\u91cc\u8d77\u5230\u7684\u5c31\u662f\u8fd9\u4e2a\u4f5c\u7528\u5462\u3002<\/div>\n

\uff08\u56db\uff09Spark Ads \u63a8\u5e7f\u7535\u5546\u951a\u70b9\u89c6\u9891\uff1a\u65e0\u7f1d\u8d2d\u7269\u7684\u4f53\u9a8c\u5e08<\/h3>\n
\u5546\u5bb6\u901a\u8fc7 Spark Ads \u63a8\u5e7f\u4f7f\u7528\u6302\u7535\u5546\u951a\u70b9\u7684\u539f\u751f\u89c6\u9891\uff0c\u8fd9\u53ef\u592a\u8d34\u5fc3\u5566\uff0c\u7528\u6237\u770b\u5230\u611f\u5174\u8da3\u7684\u89c6\u9891\uff0c\u76f4\u63a5\u5c31\u80fd\u70b9\u51fb\u7535\u5546\u951a\u70b9\uff0c\u4e00\u952e\u8fdb\u5165 TikTok \u5c0f\u5e97\u5546\u54c1\u8be6\u60c5\u9875\uff0c\u90a3\u8d2d\u7269\u4f53\u9a8c\u53eb\u4e00\u4e2a\u65e0\u7f1d\u8854\u63a5\u5440\uff0c\u5c31\u50cf\u5750\u6ed1\u68af\u4e00\u6837\u987a\u7545\u5462\uff0c\u8fd8\u80fd\u52a9\u529b\u5185\u5bb9\u548c\u53e3\u7891\u4f20\u64ad\u54e6\uff0c\u8ba9\u66f4\u591a\u7684\u4eba\u77e5\u9053\u54b1\u4eec\u7684\u597d\u4ea7\u54c1\u5462\u3002<\/div>\n
\u6211\u8ba4\u8bc6\u4e00\u4e2a\u505a\u5bb6\u5c45\u7528\u54c1\u7684\u5546\u5bb6\uff0c\u628a\u4e00\u4e9b\u5c55\u793a\u5bb6\u5c45\u597d\u7269\u4f7f\u7528\u573a\u666f\u7684\u539f\u751f\u89c6\u9891\u6302\u4e0a\u7535\u5546\u951a\u70b9\uff0c\u7528 Spark Ads \u63a8\u5e7f\u540e\uff0c\u597d\u591a\u7528\u6237\u770b\u5230\u89c6\u9891\u89c9\u5f97\u8fd9\u4e9b\u5bb6\u5c45\u7528\u54c1\u5f88\u5b9e\u7528\uff0c\u4e00\u952e\u5c31\u80fd\u70b9\u8fdb\u8be6\u60c5\u9875\u4e86\u89e3\u66f4\u591a\uff0c\u8d2d\u4e70\u7684\u4eba\u4e5f\u8d8a\u6765\u8d8a\u591a\u4e86\uff0c\u54c1\u724c\u7684\u53e3\u7891\u4e5f\u8d8a\u6765\u8d8a\u597d\u5566\u3002<\/div>\n

\u4e8c\u3001TikTok \u6295\u653e\u7b56\u7565\u89e3\u6790\uff1a\u7528\u5bf9\u7b56\u7565\uff0c\u6d41\u91cf \u201c\u6eda\u6eda\u6765\u201d<\/strong><\/h2>\n

\uff08\u4e00\uff09LSA \u6700\u4f73\u7b56\u7565\uff1a\u4e0e\u76f4\u64ad\u95f4\u5171\u821e\u7684\u5f15\u6d41\u79d8\u7c4d<\/h3>\n
LSA \u7684\u6295\u653e\u7b56\u7565\u91cd\u70b9\u53ef\u5c31\u5728\u4e0e\u76f4\u64ad\u95f4\u8282\u594f\u7684\u642d\u914d\u4e0a\u5566\uff0c\u5c31\u50cf\u8df3\u821e\u5f97\u8ddf\u4e0a\u97f3\u4e50\u7684\u8282\u62cd\u4e00\u6837\uff0c\u5408\u7406\u8bbe\u7f6e\u6392\u671f\u548c\u51fa\u4ef7\u65b9\u5f0f\uff0c\u90a3\u5c31\u80fd\u5728\u77ed\u65f6\u95f4\u5185\u83b7\u5f97\u7279\u522b\u597d\u7684\u5f15\u6d41\u6548\u679c\u54e6\u3002<\/div>\n
\u9884\u7b97\u5206\u914d\u5f97\u6839\u636e\u76f4\u64ad\u65f6\u957f\u7075\u6d3b\u8c03\u6574\u5440\uff0c\u4e00\u822c\u5efa\u8bae\u8bbe\u7f6e $50 + \/ \u6761\u5e7f\u544a\u7ec4\u5462\u3002\u800c\u4e0d\u540c\u7684\u4f18\u5316\u76ee\u6807\u5c31\u5f97\u6839\u636e\u76f4\u64ad\u95f4\u811a\u672c\u5b89\u6392\u3001\u6295\u6d41\u76ee\u6807\u9700\u6c42\u6765\u5de7\u5999\u642d\u914d\u5566\u3002\u6bd4\u5982\u8bf4\uff0c\u8981\u662f\u4f60\u60f3\u901a\u8fc7\u4f4e\u6210\u672c\u5f15\u6d41\u6765\u63d0\u5347\u4eba\u6c14\uff0c\u90a3\u5c31\u53ef\u4ee5\u9009\u62e9\u50cf click\u3001viewer retention \u8fd9\u4e9b\u6bd4\u8f83\u6d45\u5c42\u7684\u76ee\u6807\uff1b\u8981\u662f\u66f4\u5173\u6ce8 GMV\uff0c\u5728\u91cd\u70b9\u73af\u8282\uff0c\u6bd4\u5982\u4e3b\u63a8\u4ea7\u54c1\u5f00\u59cb\u524d 5 \u5206\u949f\u5440\uff0c\u5c31\u53ef\u4ee5\u4f18\u5148\u9009\u62e9\u50cf product click in live\u3001initiate checkout \u8fd9\u4e9b\u4e2d\u5c42\u76ee\u6807\uff0c\u63d0\u5347\u76f4\u64ad\u95f4\u8f6c\u5316\u7387\u5462\u3002\u5f53\u7136\u5566\uff0c\u8fd8\u53ef\u4ee5\u5c1d\u8bd5\u5728\u540c\u4e00\u65f6\u6bb5\u5f00\u542f\u6d45\u5c42 + \u4e2d\u5c42\u76ee\u6807\u5e7f\u544a\u7ec4\uff0c\u8fd9\u6837\u5c31\u80fd\u8d77\u5230\u5f15\u6d41 + \u6d41\u91cf\u8f6c\u5316\u627f\u63a5\u7684\u53cc\u91cd\u6548\u679c\u54e6\uff0c\u5c31\u50cf\u4e00\u5957 \u201c\u7ec4\u5408\u62f3\u201d\uff0c\u5a01\u529b\u66f4\u5927\u5462\u3002<\/div>\n
\u7ade\u4ef7\u65b9\u9762\u5440\uff0c\u53ef\u4ee5\u628a Cost cap \u548c Maximum Delivery \u76f8\u7ed3\u5408\u54e6\uff0c\u524d\u8005\u5462\u7528\u6765\u9ad8\u4ef7\u62ff\u91cf\uff0c\u540e\u8005\u4fdd\u8bc1\u8dd1\u91cf\u3002\u4e3a\u4e86\u80fd\u5728\u8f83\u77ed\u7684\u76f4\u64ad\u65f6\u95f4\u91cc\u4fdd\u8bc1\u5f15\u6d41\uff0c\u5efa\u8bae\u591a\u4f7f\u7528 Cost cap\uff0c\u51fa\u4ef7\u53c2\u8003 3 \u81f3 5 \u500d\u5b9e\u9645\u76ee\u6807\u8f6c\u5316\u6210\u672c\uff0c\u522b\u770b\u6295\u653e\u8fc7\u7a0b\u4e2d\u6210\u672c\u53ef\u80fd\u4f1a\u865a\u9ad8\uff0c\u4f46\u662f\u76f4\u64ad\u6295\u653e\u7ed3\u675f\u540e\u5440\uff0c\u6210\u672c\u4f1a\u81ea\u7136\u56de\u843d\u7684\uff0c\u63d0\u4ef7\u5c31\u662f\u4e3a\u4e86 \u201c\u62a2\u91cf\u201d\uff0c\u5e76\u4e0d\u4f1a\u62ac\u9ad8\u5b9e\u9645\u7684\u5f15\u6d41\u6210\u672c\u54e6\uff0c\u8fd9\u53ef\u662f\u4e2a\u5c0f\u7a8d\u95e8\u5462\u3002<\/div>\n
\u4ece\u6027\u522b\u5e74\u9f84\u3001\u5174\u8da3\u884c\u4e3a\u5230\u4eba\u7fa4\u5305\uff0c\u8fd9\u4e9b\u90fd\u662f\u53ef\u4ee5\u7cbe\u51c6\u5b9a\u5411\u7684\u7ef4\u5ea6\u54e6\u3002\u6027\u522b\u5e74\u9f84\u7ef4\u5ea6\u5efa\u8bae\u901a\u6295\u4ee5\u53ca\u7cbe\u51c6\u6295\u653e\u4eba\u7fa4\u753b\u50cf\u90fd\u8bd5\u8bd5\uff0c\u8bf4\u4e0d\u5b9a\u54ea\u4e2a\u6548\u679c\u66f4\u597d\u5462\u3002\u5174\u8da3\u884c\u4e3a\u7ef4\u5ea6\u652f\u6301\u5174\u8da3\u8bcd\u3001\u89c6\u9891\u4e92\u52a8\u3001\u521b\u4f5c\u8005\u4e92\u52a8\u3001hashtag \u8bdd\u9898\u4e92\u52a8\u4f5c\u4e3a\u6269\u91cf\u7ef4\u5ea6\uff0c\u80fd\u5e2e\u54b1\u4eec\u628a\u4eba\u7fa4\u8303\u56f4\u6269\u5927\u54e6\u3002\u4eba\u7fa4\u5305\u7ef4\u5ea6\u5305\u542b\u81ea\u5b9a\u4e49\u4e00\u65b9\u4eba\u7fa4\u5305\u3001\u5e7f\u544a\u4e92\u52a8\u4eba\u7fa4\u5305\uff08\u5c31\u662f\u548c\u5e7f\u544a\u53d1\u751f\u8fc7\u4e92\u52a8\u884c\u4e3a\u7684\u7528\u6237\uff09\u3001\u4f01\u4e1a\u53f7\u7c89\u4e1d\u4eba\u7fa4\u5305\uff08\u5b9a\u5411\u4e0e\u4f01\u4e1a\u53f7\u4e92\u52a8\u8fc7\u7684\u4eba\u7fa4\uff09\uff0c\u901a\u8fc7\u8fd9\u4e9b\u7cbe\u51c6\u5b9a\u5411\uff0c\u5c31\u80fd\u628a\u5e7f\u544a\u63a8\u9001\u7ed9\u771f\u6b63\u611f\u5174\u8da3\u7684\u4eba\u5566\u3002<\/div>\n
\u6295\u653e\u6392\u671f\u4e5f\u6709\u8bb2\u7a76\u54e6\uff0c\u5efa\u8bae\u5728\u5e7f\u544a\u7ec4\u5c42\u7ea7\u8bbe\u7f6e\u76f4\u64ad\u7ed3\u675f\u65f6\u95f4\uff0c\u8ba9\u5e7f\u544a\u6839\u636e\u8bbe\u7f6e\u7684\u65f6\u95f4\u6bb5\u5145\u5206\u8c03\u6574\u4f18\u5316\u65f6\u95f4\u548c\u9884\u7b97\u5206\u914d\u5462\u3002\u8981\u662f\u65b0\u5f00\u542f\u7684\u5e7f\u544a\u7ec4\u524d\u671f\u5f15\u6d41\u6548\u679c\u663e\u8457\uff0c\u4f46\u540e\u7eed\u4e4f\u529b\u4e86\uff0c\u5efa\u8bae\u53ef\u4ee5\u9009\u62e9\u95f4\u9694\u5f00\u542f\u65b0\u5e7f\u544a\u5f15\u6d41\uff0c\u6216\u8005\u8c03\u6574\u5728\u8dd1\u5e7f\u544a\u9884\u7b97\u4fc3\u8fdb\u8dd1\u91cf\uff0c\u6240\u6709\u5e7f\u544a\u7684\u7ed3\u675f\u65f6\u95f4\u5c31\u9009\u62e9\u76f4\u64ad\u7ed3\u675f\u65f6\u95f4\uff0c\u7ed9\u7cfb\u7edf\u660e\u786e\u4e14\u8db3\u591f\u7684\u4f18\u5316\u65f6\u95f4\u54e6\u3002\u8981\u662f\u6709\u65e5\u64ad\u6216\u8005\u591a\u573a\u6b21\u5b89\u6392\u5440\uff0c\u90a3\u5c31\u5efa\u8bae\u6301\u7eed\u5f00\u542f\u9a8c\u8bc1\u8fc7 ROAS \u8868\u73b0\u8f83\u4f73\u7684\u5e7f\u544a\u7ec4\uff0c\u8fd9\u6837\u5c31\u80fd\u6301\u7eed\u7d2f\u79ef\u5e76\u4f18\u5316\u8fd9\u4e2a\u5e7f\u544a\u7ec4\u6a21\u578b\uff0c\u83b7\u53d6\u7a33\u5b9a\u7684 ROAS \u8868\u73b0\u5566\u3002<\/div>\n

\uff08\u4e8c\uff09VSA \u6700\u4f73\u7b56\u7565\uff1a\u77ed\u89c6\u9891\u5e26\u8d27\u7684 \u201c\u81f4\u80dc\u653b\u7565\u201d<\/h3>\n
\u77ed\u89c6\u9891\u5e26\u8d27\u53ef\u4e0d\u53ea\u662f\u8003\u9a8c\u9009\u54c1\u54e6\uff0c\u5e7f\u544a\u7d20\u6750\u5438\u4e0d\u5438\u5f15\u4eba\u4e5f\u7279\u522b\u91cd\u8981\u5462\u3002\u9884\u7b97\u7684\u8bbe\u7f6e\u5f97\u8003\u8651\u5e7f\u544a\u7ec4\u7ef4\u5ea6\u9884\u7b97\u6ee1\u8db3 50 * \u5b9e\u9645\u8d2d\u4e70\u8f6c\u5316\u6210\u672c\uff0c\u8fd9\u6837\u624d\u80fd\u786e\u4fdd\u5e7f\u544a\u80fd\u5c3d\u5feb\u5ea6\u8fc7\u5b66\u4e60\u671f\uff0c\u8fdb\u5165\u8f6c\u5316\u6bd4\u8f83\u7a33\u5b9a\u7684\u9636\u6bb5\u5440\u3002\u4f18\u5316\u76ee\u6807\u63a8\u8350\u6295\u653e\u6df1\u5c42\u76ee\u6807 \u2014\u2014 \u5b8c\u6210\u652f\u4ed8\uff08complete payment\uff09\u54e6\uff0c\u671d\u7740\u8fd9\u4e2a\u76ee\u6807\u53bb\u52aa\u529b\uff0c\u8f6c\u5316\u6548\u679c\u4f1a\u66f4\u597d\u5462\u3002<\/div>\n
\u7ade\u4ef7\u65b9\u9762\u5efa\u8bae Cost cap\u3001Maximum Delivery \u4e24\u8005\u7ed3\u5408\u5440\uff0c\u524d\u8005\u80fd\u6bd4\u8f83\u597d\u5730\u63a7\u5236\u6210\u672c\uff0c\u540e\u8005\u53ef\u4ee5\u63d0\u9ad8\u9884\u7b97\u4f7f\u7528\u7387\uff0c\u4fdd\u8bc1\u7d20\u6750\u80fd\u6709\u8db3\u591f\u7684\u66dd\u5149\u6d4b\u8bd5\u673a\u4f1a\u5462\u3002\u5b9a\u5411\u65b9\u9762\uff0c\u65b0\u7d20\u6750\u5efa\u8bae\u6027\u522b\u5e74\u9f84\u901a\u6295\uff0c\u7528\u6bd4\u8f83\u5bbd\u7684\u5b9a\u5411\u4eba\u7fa4\u9ad8\u6548\u9a8c\u8bc1\u7d20\u6750\u6548\u679c\uff0c\u907f\u514d\u56e0\u4e3a\u4eba\u7fa4\u5b9a\u5411\u592a\u7a84\uff0c\u5bfc\u81f4\u7d20\u6750\u6ca1\u529e\u6cd5\u6d88\u8017\u7684\u60c5\u51b5\u51fa\u73b0\u54e6\uff1b\u8981\u662f\u6709\u6f5c\u529b\u6216\u8005\u4f18\u79c0\u7684\u7d20\u6750\u8981\u6269\u91cf\u4e86\uff0c\u90a3\u5c31\u53ef\u4ee5\u6839\u636e\u7d2f\u79ef\u6570\u636e\u7684\u4eba\u7fa4\u753b\u50cf\u6765\u9009\u62e9\u7cbe\u51c6\u6295\u653e\u5566\u3002\u53e6\u5916\u5440\uff0c\u5efa\u8bae\u5168\u5929\u8fdb\u884c\u6295\u653e\u5e7f\u544a\uff0c\u522b\u9891\u7e41\u8c03\u6574\u5e7f\u544a\u72b6\u6001\uff0c\u8fd9\u6837\u5e7f\u544a\u7ec4\u5c31\u80fd\u6301\u7eed\u7d2f\u79ef\u6570\u636e\u5e76\u4f18\u5316\u6a21\u578b\u4e86\u5462\u3002<\/div>\n
\u5bf9\u4e8e\u7d20\u6750\u5440\uff0c\u7ed9\u5927\u5bb6\u63a8\u8350\u51e0\u4e2a\u597d\u7528\u7684\u529e\u6cd5\u54e6\u3002\u4e00\u662f\u622a\u53d6\u76f4\u64ad\u95f4 \u201c\u9ad8\u5149\u201d \u7247\u6bb5\uff08\u5c31\u662f\u96c6\u4e2d\u6d41\u5165\u8ba2\u5355\u6570\u7684\u7247\u6bb5\uff09\u4f5c\u4e3a\u7d20\u6750\u6295\u653e\uff0c\u7528 VSA \u7684\u5f62\u5f0f\u518d\u6b21\u89e6\u8fbe\u7528\u6237\uff0c\u4fc3\u8fdb\u90a3\u4e9b\u9ad8\u610f\u5411\u4eba\u7fa4\u8f6c\u5316\uff0c\u5c31\u50cf\u628a\u76f4\u64ad\u95f4\u6700\u7cbe\u5f69\u3001\u6700\u5438\u5f15\u4eba\u7684\u90e8\u5206\u62ff\u51fa\u6765\u518d\u5229\u7528\u4e00\u6837\uff1b\u4e8c\u662f\u901a\u8fc7\u4f18\u79c0\u6295\u6d41\u6848\u4f8b\u5f97\u51fa\u7d20\u6750\u516c\u5f0f\u53c2\u8003\uff0c\u5173\u6ce8 CTR \u4f18\u79c0 & \u53ca\u683c\u7ebf\uff0c\u6309\u7167\u8fd9\u4e2a\u6765\u5236\u4f5c\u7d20\u6750\uff0c\u51c6\u6ca1\u9519\u5462\u3002<\/div>\n

\uff08\u4e09\uff09PSA \u6700\u4f73\u7b56\u7565\uff1a\u5546\u57ce\u5e7f\u544a\u7684 \u201c\u6295\u653e\u5175\u6cd5\u201d<\/h3>\n
\u9884\u7b97\u65b9\u9762\u53ef\u5f97\u597d\u597d\u89c4\u5212\u54e6\uff0c\u9488\u5bf9 Value \u2716\ufe0f VBO \u7684\u5355\u5e7f\u544a\u7ec4\u5efa\u8bae\u8bbe\u7f6e$30 – 50\uff0c\u9488\u5bf9Click\/Convert\u7684\u5355\u5e7f\u544a\u7ec4\u5efa\u8bae\u8bbe\u7f6e$500 – 1000 \u5462\u3002\u4f18\u5316\u76ee\u6807\u4ee5 GMV Value \u2716\ufe0f Mini ROAS \u4e3a\u4e3b\uff08\u5927\u6982 70 – 90% \u9884\u7b97\uff09\uff0c\u8fd9\u6837\u80fd\u4fdd\u8bc1\u6d88\u8017\u91cf\u7ea7\u548c ROAS \u8868\u73b0\uff0c\u518d\u4ee5 Click\/Convert \u2716\ufe0f Maximum Delivery \u4e3a\u8f85\uff0810 – 30% \u9884\u7b97\uff09\uff0c\u63d0\u5347\u8fc7\u7a0b\u6307\u6807\u54e6\uff0c\u4e24\u624b\u6293\uff0c\u4e24\u624b\u90fd\u8981\u786c\u5462\u3002<\/div>\n
\u5173\u4e8e\u5b9a\u5411\u548c\u57fa\u5efa\u5440\uff0c\u5e73\u9500\u671f\u5efa\u8bae\u4e0d\u5bf9\u4eba\u7fa4\u8fdb\u884c\u8bbe\u5b9a\uff0c\u5e76\u4e14\u4fdd\u8bc1\u6bcf\u5929\u642d\u5efa 10 – 15 \u6761\u8ba1\u5212\uff0c\u6bcf\u6761\u8ba1\u5212\u4e0b\u81f3\u5c11 1 \u4e2a\u5e7f\u544a\u7ec4\u7a81\u7834\u8dd1\u91cf\u58c1\u5792\uff1b\u5230\u4e86\u5927\u4fc3\u671f\u5462\uff0c\u5efa\u8bae\u7ee7\u7eed\u4ee5\u901a\u6295\u4e3a\u4e3b\uff0c\u540c\u65f6\u5bf9\u6d45\u5c42\u4f18\u5316\u76ee\u6807\u53e0\u52a0 180 \u5929\u590d\u8d2d\u4eba\u7fa4\uff0c\u62c9\u9ad8\u6574\u4f53 GMV\uff0c\u8fd8\u8981\u642d\u5efa 15 – 20 \u6761\u8ba1\u5212\uff0c\u6bcf\u6761\u8ba1\u5212\u4e0b\u81f3\u5c11 2 \u4e2a\u5e7f\u544a\u7ec4\u8fbe\u6210\u8f6c\u5316\u76ee\u6807\u54e6\uff0c\u8fd9\u6837\u624d\u80fd\u5728\u4e0d\u540c\u65f6\u671f\u90fd\u628a PSA \u7684\u4f5c\u7528\u53d1\u6325\u5230\u6700\u5927\u5462\u3002<\/div>\n
\u9009\u54c1\u65b9\u9762\u4e5f\u6709\u5c0f\u5efa\u8bae\u54e6\uff0c\u589e\u52a0 catalog \u5185\u5957\u7ec4 SPU \u5360\u6bd4\uff0c\u5c24\u5176\u5728\u5927\u4fc3\u671f\u95f4\u66f4\u8981\u8fdb\u4e00\u6b65\u63d0\u5347\u5360\u6bd4\uff0c\u518d\u642d\u914d\u5185\u5bb9\u573a\uff0c\u5c31\u80fd\u63d0\u5347\u4ea7\u54c1\u6d88\u8017\u548c\u8f6c\u5316\u80fd\u529b\u5566\u3002\u7d20\u6750\u8fd9\u5757\u5462\uff0cTikTok \u5546\u54c1\u5361\u5e7f\u544a PSA \u4f1a\u81ea\u52a8\u83b7\u53d6\u5546\u5bb6\u540e\u53f0\u7684\u5546\u54c1\u8be6\u60c5\u9875\u56fe\u7247\u548c\u4ea7\u54c1\u6587\u6848\u4fe1\u606f\uff0c\u76ee\u524d\u6682\u4e0d\u652f\u6301\u5728\u6295\u653e\u5e7f\u544a\u7684\u65f6\u5019\u505a\u5b9a\u5236\u5316\u4fee\u6539\u54e6\uff0c\u6240\u4ee5\u5f3a\u70c8\u5efa\u8bae\u5728\u4e0a\u4f20\u5546\u57ce\u5546\u54c1\u7684\u65f6\u5019\uff0c\u63d0\u524d\u505a\u597d\u4ea7\u54c1\u89c6\u89c9\u4e3b\u56fe\u548c\u5173\u952e\u6587\u6848\u8bcd\u5e03\u5c40\uff0c\u8fd9\u6837\u5c55\u793a\u51fa\u6765\u7684\u5e7f\u544a\u6548\u679c\u624d\u4f1a\u66f4\u597d\u5440\u3002<\/div>\n

\uff08\u56db\uff09\u54c1\u6548\u7ed3\u5408\uff1a\u6253\u9020\u54c1\u724c\u4f20\u64ad\u7684\u826f\u6027\u5faa\u73af<\/h3>\n
TikTok \u5c0f\u5e97 GMV \u7684\u63d0\u5347\u53ef\u79bb\u4e0d\u5f00\u8d26\u53f7\u8fd0\u8425\u54e6\uff0c\u518d\u642d\u914d\u4e0a\u54c1\u724c\u5e7f\u544a\u6295\u653e\uff0c\u627f\u63a5\u6d41\u91cf\uff0c\u8ba9\u7c89\u4e1d\u53d8\u73b0\uff0c\u5c31\u80fd\u5f62\u6210\u54c1\u724c\u4f20\u64ad\u7684\u826f\u6027\u5faa\u73af\u5566\uff0c\u8fd9\u5c31\u50cf\u4e00\u4e2a\u4e92\u76f8\u63a8\u52a8\u7684\u9f7f\u8f6e\uff0c\u8f6c\u8d77\u6765\u529b\u91cf\u53ef\u5927\u4e86\u5462\u3002<\/div>\n
\u60f3\u8981\u628a\u8d26\u53f7\u8fd0\u8425\u597d\u5440\uff0c\u9996\u5148\u5f97\u4fdd\u6301\u89c4\u5f8b\u5185\u5bb9\u66f4\u65b0\uff0c\u6253\u9020\u4f01\u4e1a\u53f7\u5065\u5eb7\u6d3b\u8dc3\u7684\u751f\u6001\uff0c\u8ba9\u7528\u6237\u603b\u80fd\u770b\u5230\u65b0\u9c9c\u53c8\u6709\u610f\u601d\u7684\u5185\u5bb9\uff0c\u5c31\u50cf\u6bcf\u5929\u90fd\u6709\u65b0\u60ca\u559c\u4e00\u6837\u3002\u540c\u65f6\u5462\uff0c\u8fd8\u9700\u8981\u7a33\u5b9a\u65e5\u64ad\u5b89\u6392 + LSA\/VSA \u65e5\u5e38\u6295\u653e\uff0c\u5229\u7528\u4ed8\u8d39\u6d41\u91cf\u5b9e\u73b0\u4eba\u7fa4\u7834\u5708\uff0c\u6269\u5927\u54c1\u724c\u7684\u58f0\u91cf\uff0c\u8fd8\u80fd\u83b7\u53d6\u66f4\u591a\u7684 GMV \u5462\u3002\u8fd8\u6709\u8fbe\u4eba\u5408\u4f5c\u4e5f\u4e0d\u80fd\u5c11\u5440\uff0c\u642d\u914d spark ads \u548c\u7535\u5546\u951a\u70b9\uff0c\u5229\u7528\u8fbe\u4eba\u539f\u751f\u7684\u4f18\u8d28\u5185\u5bb9\uff0c\u5e2e\u54c1\u724c\u642d\u5efa\u53e3\u7891\uff0c\u5438\u5f15\u7c89\u4e1d\u5173\u6ce8\uff0c\u628a\u5546\u4e1a\u5316\u6d41\u91cf\u52a0\u70ed\u7684\u540c\u65f6\u523a\u6fc0\u8f6c\u5316\uff0c\u8fd9\u4e00\u5957 \u201c\u7ec4\u5408\u62f3\u201d \u6253\u4e0b\u6765\uff0c\u54c1\u724c\u60f3\u4e0d\u706b\u90fd\u96be\u5462\u3002<\/div>\n

\uff08\u4e94\uff09\u5927\u4fc3\u671f\u4ea7\u54c1\u7ec4\u5408\u65b9\u6848\uff1a\u628a\u63e1\u65f6\u673a\uff0c\u9500\u91cf \u201c\u51b2\u9ad8\u5cf0\u201d<\/h3>\n
\u5927\u4fc3\u671f\u95f4\u6295\u653e\u4ea7\u54c1\u7684\u7b56\u7565\u53ef\u5f97\u5206\u9636\u6bb5\u6765\u5b9e\u65bd\u54e6\uff0c\u5c31\u50cf\u4e00\u573a\u7cbe\u5fc3\u7b56\u5212\u7684\u6f14\u51fa\uff0c\u6bcf\u4e2a\u73af\u8282\u90fd\u5f88\u91cd\u8981\u5462\u3002<\/div>\n
\u2705\u00a0\u5927\u4fc3\u524d 3 \u5929<\/strong>\uff1a\u8fd9\u53ef\u662f\u9884\u70ed\u9636\u6bb5\u5440\uff0c\u5efa\u8bae\u81f3\u5c11\u53d1\u5e03\u539f\u751f\u89c6\u9891\u5e26 live event \u951a\u70b9\u5e76\u7ed3\u5408 VSA \u8fdb\u884c\u63a8\u5e7f\u54e6\u3002\u9884\u70ed\u7684\u5185\u5bb9\u53ef\u4ee5\u5305\u62ec\u76f4\u64ad\u95f4\u901a\u77e5\u548c\u63d0\u9192\uff0c\u8425\u9020\u51fa\u90a3\u79cd\u5174\u594b\u548c\u7d27\u5f20\u7684\u6c1b\u56f4\uff0c\u518d\u7a81\u51fa\u4ea7\u54c1\u7279\u70b9\u548c\u76f4\u64ad\u95f4\u7279\u6b8a\u6298\u6263\uff0c\u8ba9\u7528\u6237\u63d0\u524d\u5c31\u5f00\u59cb\u671f\u5f85\uff0c\u60e6\u8bb0\u7740\u5927\u4fc3\u7684\u65f6\u5019\u6765\u62a2\u8d2d\u5462\u3002\u5c31\u50cf\u8fc7\u5e74\u4e4b\u524d\u5927\u5bb6\u5c31\u5f00\u59cb\u76fc\u7740\u6625\u665a\u4e00\u6837\uff0c\u63d0\u524d\u540a\u8d77\u5927\u5bb6\u7684\u80c3\u53e3\u54e6\u3002<\/div>\n
\u2705\u00a0\u5927\u4fc3\u4e2d<\/strong>\uff1a\u8fd9\u65f6\u5019\u5f97\u5907\u8db3 VSA \u7d20\u6750\uff0c\u8fd8\u8981\u5b89\u6392\u90a3\u4e9b\u5df2\u7ecf\u9a8c\u8bc1\u8fc7\u7684\u4f18\u79c0\u4e3b\u64ad\u9a7b\u573a\u54e6\uff0c\u8981\u662f\u53c2\u4e0e\u56fd\u9645\u7535\u5546\u4fa7\u8282\u70b9\u5927\u4fc3\u6d3b\u52a8\u5440\uff0c\u8fd8\u80fd\u83b7\u5f97\u76f8\u5173\u8865\u8d34\u5462\uff0c\u800c\u4e14 LSA \u7684 CVR \u76f8\u8f83\u65e5\u5e38\u4f1a\u6709\u660e\u663e\u63d0\u9ad8\uff0c\u8fd9\u65f6\u5019\u5c31\u53ef\u4ee5\u9002\u5f53\u589e\u52a0 LSA \u6295\u653e\u9884\u7b97\u5566\uff0c\u706b\u529b\u5168\u5f00\uff0c\u6293\u4f4f\u8fd9\u4e2a\u597d\u673a\u4f1a\uff0c\u8ba9\u9500\u91cf\u8e6d\u8e6d\u5f80\u4e0a\u6da8\u5440\u3002<\/div>\n
\u2705\u00a0\u5927\u4fc3\u540e<\/strong>\uff1a\u5927\u4fc3\u7ed3\u675f\u4e86\u4e5f\u522b\u95f2\u7740\u54e6\uff0c\u901a\u8fc7 VSA \u518d\u6b21\u89e6\u8fbe\u90a3\u4e9b\u9ad8\u610f\u5411\u8f6c\u5316\u4eba\u7fa4\uff0c\u7d20\u6750\u53ef\u4ee5\u91c7\u7528\u76f4\u64ad\u95f4\u7684 \u201c\u9ad8\u5149\u7247\u6bb5\u201d\uff0c\u8ba9\u5927\u4fc3\u7684\u70ed\u5ea6\u7ee7\u7eed\u5ef6\u7eed\u4e0b\u53bb\uff0c\u8bf4\u4e0d\u5b9a\u8fd8\u80fd\u4fc3\u6210\u4e0d\u5c11\u8ba2\u5355\u5462\uff0c\u5c31\u50cf\u4f59\u97f3\u7ed5\u6881\u4e00\u6837\uff0c\u6301\u7eed\u53d1\u6325\u4f5c\u7528\u54e6\u3002<\/div>\n

\u4e09\u3001TikTok \u6295\u653e\u5e38\u89c1\u95ee\u9898\uff1a\u6392\u9664\u6545\u969c\uff0c\u6295\u653e \u201c\u4e0d\u8e29\u5751\u201d<\/strong><\/h2>\n

\uff08\u4e00\uff09\u76f4\u64ad\u5df2\u5f00\u64ad\u4f46\u672a\u89c1 VSA \u6d88\u8017\u600e\u4e48\u529e\uff1f<\/h3>\n
\u6709\u65f6\u5019\u5440\uff0c\u76f4\u64ad\u90fd\u5f00\u64ad\u4e86\uff0c\u5374\u53d1\u73b0 VSA \u6ca1\u6d88\u8017\uff0c\u8fd9\u53ef\u633a\u8ba9\u4eba\u7740\u6025\u7684\u5462\uff0c\u4e0d\u8fc7\u522b\u614c\uff0c\u54b1\u4eec\u53ef\u4ee5\u4ece\u8fd9\u51e0\u4e2a\u65b9\u9762\u6765\u68c0\u67e5\u54e6\u3002<\/div>\n
\u2705 \u5148\u770b\u770b\u5e7f\u544a\u662f\u4e0d\u662f\u5f53\u4e0b\u65b0\u5efa\u7684\uff0c\u8fd8\u6ca1\u901a\u8fc7\u5ba1\u6838\u5440\u3002\u5efa\u8bae\u5927\u5bb6\u5728\u76f4\u64ad\u524d\u4e00\u5929\u63d0\u524d\u50a8\u5907\u5e7f\u544a\uff0c\u8bbe\u7f6e\u597d\u5f00\u8dd1\u65f6\u95f4\uff0c\u8fd9\u6837\u5c31\u80fd\u907f\u514d\u56e0\u4e3a\u5ba1\u6838\u803d\u8bef\u4e8b\u513f\u5566\uff0c\u5c31\u50cf\u51fa\u95e8\u524d\u5f97\u5148\u628a\u4e1c\u897f\u51c6\u5907\u597d\u4e00\u6837\uff0c\u6709\u5907\u65e0\u60a3\u561b\u3002<\/div>\n
\u2705 \u518d\u68c0\u67e5\u4e00\u4e0b\u6570\u636e\u662f\u4e0d\u662f\u51fa\u73b0\u5ef6\u8fdf\u4e86\u5440\uff0cTTAM \u770b\u677f\u6709 5 – 15 \u5206\u949f\u7684\u6570\u636e\u5ef6\u8fdf\u5462\uff0c\u8fd9\u65f6\u5019\u53ef\u4ee5\u901a\u8fc7\u76f4\u64ad\u95f4\u5728\u7ebf\u4eba\u6570\u589e\u957f\u901f\u5ea6\u521d\u6b65\u5224\u65ad\u5e7f\u544a\u662f\u4e0d\u662f\u6b63\u5e38\u5f15\u6d41\u54e6\uff0c\u5982\u679c\u4eba\u6570\u5728\u6162\u6162\u53d8\u591a\uff0c\u90a3\u53ef\u80fd\u5c31\u662f\u6570\u636e\u5ef6\u8fdf\u7684\u95ee\u9898\u5566\u3002<\/div>\n
\u2705 \u8fd8\u8981\u68c0\u67e5\u76f4\u64ad\u6392\u671f\u65f6\u95f4\u5bf9\u4e0d\u5bf9\u54e6\uff0c\u8981\u662f\u8d26\u6237\u65f6\u533a\u4e0e\u76f4\u64ad\u5730\u533a\u65f6\u533a\u4e0d\u4e00\u81f4\uff0c\u90a3\u53ef\u5f97\u524d\u7f6e\u6362\u7b97\u4e00\u4e0b\u5462\uff0c\u6ce8\u610f\u54e6\uff0cTTAM \u6682\u4e0d\u652f\u6301\u590f\u4ee4\u65f6\u81ea\u52a8\u8f6c\u5316\uff0c\u5168\u5e74\u4ee5\u51ac\u4ee4\u65f6\u8ba1\u7b97\uff0c\u53ef\u522b\u5728\u8fd9\u5c0f\u7ec6\u8282\u4e0a\u51fa\u5c94\u5b50\u5440\u3002<\/div>\n
\u2705 \u6700\u540e\u68c0\u67e5\u4e00\u4e0b\u7ed1\u5b9a\u7684 TTA \u662f\u4e0d\u662f\u975e\u76f4\u64ad\u8d26\u53f7\u54e6\uff0c\u53ef\u4ee5\u901a\u8fc7\u81ea\u67e5\u5e7f\u544a\u7ec4\u5c42\u7ea7 identity \u7ed1\u5b9a\u7684 TTA \u662f\u4e0d\u662f\u548c\u76f4\u64ad\u8d26\u53f7\u4e00\u81f4\uff0c\u8981\u662f\u4e0d\u4e00\u81f4\uff0c\u90a3\u5e7f\u544a\u53ef\u5c31\u6ca1\u6cd5\u6b63\u5e38\u6d88\u8017\u5566\u3002<\/div>\n

\uff08\u4e8c\uff09LSA \u8dd1\u4e0d\u51fa\u91cf\u600e\u4e48\u529e\uff1f<\/h3>\n
\u8981\u662f\u53d1\u73b0 LSA \u8dd1\u4e0d\u51fa\u91cf\uff0c\u4e5f\u6709\u51e0\u4e2a\u5730\u65b9\u53ef\u4ee5\u6392\u67e5\u4e00\u4e0b\u54e6\u3002<\/div>\n
\u2705 \u5148\u68c0\u67e5\u8ba1\u5212\u662f\u4e0d\u662f\u6ca1\u901a\u8fc7\u5ba1\u6838\u6216\u8005\u88ab\u62d2\u4e86\u5440\uff0c\u5982\u679c\u8ba1\u5212\u88ab\u62d2\u4e86\uff0c\u53ef\u4ee5\u76f4\u63a5\u901a\u8fc7 TTAM \u5e73\u53f0\u7684\u4e00\u952e\u590d\u5ba1\u529f\u80fd\u63d0\u4ea4\u518d\u5ba1\uff0c\u5e73\u5747\u53cd\u9988\u65f6\u95f4\u5728 10 \u5206\u949f\u5de6\u53f3\u5462\uff0c\u633a\u65b9\u4fbf\u7684\uff0c\u8d76\u7d27\u770b\u770b\u80fd\u4e0d\u80fd\u89e3\u51b3\u95ee\u9898\u54e6\u3002<\/div>\n
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